WOCCU, CUNA announce 2018 ICU Day theme

‘Find Your Platinum Lining’ is 2018 ICU Day themeThe World Council of Credit Unions and CUNA have announced this year’s International Credit Union Day theme: “Find Your Platinum Lining.” According to WOCCU, the theme is intended to be a play on the traditional gift of platinum for 70th anniversaries, the saying “every cloud has a silver lining,” and a celebration of the platinum-lined differences credit unions have made and continue to make for their members and communities.

This year’s ICU Day will be held Oct. 18. The ultimate goal of the celebration is to raise awareness through outreach and volunteering in the community, organizing contests, charitable fundraisers and open houses, ultimately contributing to WOCCU’s Vision 2020 goal of adding 50 million new members by 2020.

To access 2018 ICU Day marketing materials, visit CUNA’s website.

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